R. J. Pritchard & Associates

R. J. Pritchard & Associates

Kingston, ON

Company Overview

R. J. Pritchard & Associates offers management, marketing and information technology consulting services specializing in business and product planning for the computer systems, software, and services industry in North America. Special emphasis is placed on sales channels and distribution strategies for technology products and the valuation of technology products. The firm is operated by Bob Pritchard who brings almost forty years of experience in the computer industry to bear on client problems.

The focus of all projects is profitability -- of the product, the division, the marketing channel, and the company. Specific deliverables with measurable goals are set for each project.

Recent projects areas include;

  • Studies of all distribution channels for computer products

and services in Canada and the U. S.

  • Distribution strategies have been analyzed and revised plans

recommended and implemented.

  • Competitive distribution strategies have been researched and

evaluated.

  • Marketing and sales strategies for North American markets have

been reviewed and modified to increase sales, improve operating margins, and reduce sales and administrative costs.

  • Product Valuations have been prepared for product acquisition

and financing.

  • Business Plans have been prepared for start-up and expanding

businesses with revenues in the $1 to $10 million range. These plans have been used to obtain debt and equity financing from a number of sources, as well as being used as input to strategic planning exercises.

  • A Business Plan has been prepared for Connect. IT to support

the technology, and particularly the software, industry in Ontario.

  • Plans to evaluate the profitability of product distribution

strategies and of changes to product line mixes have provided valuable insight to owners and senior management.

  • Product launch strategies have been developed after markets

have been examined, distribution channels have been analyzed, and the competition has been evaluated.

Company Information

Physical Address

1282 Channelview Rd.
Kingston, ON K7L 4V1
CA

Mailing Address

1282 Channelview Rd.
Kingston, ON K7L 4V1
CA

Phone

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Online

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Additional Details

Legal Name: R. J. Pritchard & Associates

Number of Employees: 2

Country of Ownership:

CA

Contacts

Bob Pritchard

Title: President

Area of Responsibility: Management Executive

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Services

  • Business Planning

    Develop and evaluate business plans for technology businesses that address the North American market.

  • Channel Strategies

    Develop and evaluate sales channels in North America for technology products and services.

  • Software Valuation

    Prepare valuations of intelectual property, especially software products.

Products

  • Market Analysis

Additional Information

NAICS:

541611

Export Experience:

Antigua and Barbuda, Bahamas, Barbados, Belize, Bermuda, Cayman Islands, Cuba, Dominica, Grenada, Guadeloupe, Haiti, Jamaica, Martinique, Netherlands Antilles, Saint Kitts and Nevis, Turks and Caicos Islands, United States, Virgin Islands, British, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming