Cool to be Canadian Corp
Montreal, QC
Company Overview
Since 1992, Cool to be Canadian has been making efforts to build the skills and self-confidence of young people, to help them identify what makes them uniquely Canadian, and to generate POSITIVE attitudes and opportunities for all Canadians. The Be/Buy/Boost project was developed and designed by the Perception reEngineering & Design Group exclusively for Cool to be Canadian Corp.
Heres how it works: Young people (under 25) will be out in their communities this summer, with rolls of Be/Buy/Boost stickers and simple licensing agreements, signing up local merchants and manufacturers.
The stickers will give the merchants a marketing edge in retailing their products, and the license will maintain the integrity of the program and provide the opportunity for customized e-mail addresses and a listing on the www. cool. ca website for the world to see.
But heres the REAL BONUS... young people presenting themselves in a business-like fashion to their home-town economy will inevitably stimulate interest and awareness of their skills, their attitudes and their abilities.
Can you imagine the reception these Be/Buy/Boost marketers will get from local businesspeople? Our guess is that thousands of young people will be offered jobs as employers see what talent and energy resides in their own community, and how the Be/Buy/Boost program is stimulating the local economy.
----------------------------------------------------------------- --------------- Everybody WINS with Be/Buy/Boost
- Young Canadians sell the Be/Buy/Boost program to local
merchants and manufacturers pocketing a profit for themselves, their school, community organization or sports team.
- Canadian merchants and manufacturers gain a marketing edge
over imported items and foreign owned and controlled retailers by sticking Be/Buy/Boost stickers on items for sale.
- Canadian consumers can easily identify Canadian products in
the store, and find licensed Be/Buy/Boost products and retailers by checking the www. cool. ca website.
- Canadian merchants and manufacturers 'get on the internet'
with access to an '@cool. ca' address and world wide web page just by signing up for a licence.
- The Canadian people, governments and the economy win by
taking responsibility for youth unemployment, spending habits and the awareness that we can solve problems if we Be/Buy/Boost together!
The Be/Buy/Boost program was developed exclusively for Cool to be Canadian Corp. by Perception reEngineering & Design Group and is used under license. ALL RIGHTS RESERVED 1997, 2001 Perception reEngineering & Design Group.
Company Information
Physical Address
.
Montreal, QC H3G 2M9
CA
Mailing Address
P. O. Box 933, Stn H
Montreal, QC H3G 2M9
CA
Additional Details
Legal Name: Cool to be Canadian Corp
CA
Contacts
Products
- Cool To Be Canadian (tm) - Cool Access (tm) - Cool. Ca - Be, Buy, Boost Canadian (tm)
NAICS Categories
Additional Information
813410
6910-Training Aids, 6930-Operation Training Devices, 6940-Communication Training Devices, 7610-Books and Pamphlets, 7630-Newspapers and Periodicals, 7690-PRINTED MATTER - DECALS ONLY (MISC.), 8405-Outerwear, Men's, 8410-Outerwear, Women's, 8415-Clothing Special Purpose, 8450-Children's and Infant's Apparel and Accessories, 8455-Badges and Insignia, 8465-Individual Equipment, AQ00-Social Services, B501-Historical Studies, B502-Recreation Studies, B504-Educational Studies and Analyses, B506-Economic Studies, B509-Other Studies and Analyses, G102-Recreational Services (incl. Entertainment Services), G199-Other Social Services, T000-Communications Studies, T001-Market Research and Public Opinion Services (Formerly Telephone and Field Interview Services incl. Focus testing, Syndicated and attitude Surveys), T002-Communications Services (incl. exhibit Services), T003-Advertising Services, T004-Public Relations Services (incl. Writing Services, Event Planning and Management, Media Relations, Radio and TV Analysis, Press Services), T005-Arts/Graphics Services, T013-General Photographic Services - Still, T018-Audio/Visual Services, T099-Other Communication, Photographic, Mapping, Printing and Publication Services, U000-Educational and Training Services, U001-Lectures For Training, U005-Tuition, Registration, and Membership Fees, U008-Training/Curriculum Development, U099-Other Education and Training Services