ABComm Ltd.
Exhibit management and education. 'Taking the guesswork out of
exhibit marketing.' Provide complete, strategic exhibit
planning
management and consultation services. Anne Barron is the only
active Certified Manager of Exhibits in Canada, with more than
17 years experience. She is also a certified trainer.
From research and selection of shows, marketing objectives, to
strategic exhibit planning and on-site management and analysis.
Provide competitive analysis.
Training for booth staff in English, French and Spanish.
Provide qualified, professional staff for your booth who speak
English, French and Spanish.
Primary expertise in telecommunications, high technology
medical, financial and manufacturing. Anne has served three
terms as President of the Association
of Professional Exhibitors of Canada (APEC). She is a member of
and has severed on several Board committees of the Trade Show
Exhibitors Association (TSEA). She has served as Faculty
Advisor
for the Canadian Exhibitor Education Institute and is a former
member of a Research Committee of the Center for Exhibit Industry
Research (CEIR). Has published a number of articles in exhibit
trade magazines and is frequently quoted by 'Trade Show Week'
and other show industry publications. She presents an annual
series of exhibit marketing seminars to corporate executives
across North America.
Anne Barron, CME has been recognized by her peers with a number
of awards for her outstanding performance in marketing.
These include a Grand Award in the Trade Show Exhibitors
Association, Armed Forces Communications and Electronics
Association, an advertising award from International Association
of Business Communicators, and an individual award from
Ottawa-Carleton Learning Foundation. Anne has been an exhibit
design judge with EDAC in 1997 and 1998.
Has first hand experience working at most conference venues and
hotels in North America as well as South America and Europe.
Company Details
Year Established:
1995
Number of Employees:
1
Company Information
Anne Barron
Title:
President
Telephone:
(613) 224-0447
Fax:
(613) 224-3826
Email:
Click Here
Products
Exhibit Staff Training
Exhibit Management
Provide exhibit management for your exhibit marketing program.
Working alone or with your staff, research and select shows,
set measurable objectives, prepare communications plan, liaise
with exhibit house on booth design, graphics, etc., conduct on-site
analysis, provide on-site management, document results and make
recommendations for future.
Strategic Exhibit Marketing
Develop and implement a strategic exhibit marketing program that
provides measurable, documented results. Process increases Return
on Investment (ROI) at future shows.
Exhibit Program Staff Training/Mentoring
Working with your staff, mentor them through the logistics
of exhibit marketing. Provide customized training to meet their
specific needs. Mentor them through a strategic exhibit marketing
program so that they have confidence to carry out program once it
has been developed and implemented.
Professional Staffing Of Exhibit
ABComm can provide professional, qualified staff from the
telecommunications and high tech industries. WE speak your
language and your customer's language. We enjoy meeting people.
We are great at engaging an qualifying prospects for your business.
Staff available can speak English, French and Spanish.
Services
Develop Exhibit Design Proposals
working with your staff, will develop the RFP to ensure you have
provided designers/fabricators right information to design
appropriate booth to achieve objectives.
Competitive Market Intelligence
Will gather competive marketing intelligence on your key
competitors are specified shows.
Competitive Intelligence Training
Training employees on practical, tactical techniques to use to
gather primary intelligence at trade shows and conferences.
Show Research And Evaluation
Intensive research to identify and prioritize shows that will
best deliver target audience and return on investment. Includes
recommended strategies to achieve established objectives.
Event Marketing
PLanning, logistics and on-site management of events. e.g. AGM,
sales meetings, customer events, conferences, seminars, etc.